Wednesday, November 28, 2012 @ 3:31 PM

The 5 Principles Of The Lead Generation Processlead generation process,lead generation,online lead generation,internet lead generation

The 5 Principles Of The Lead Generation Process

by Conrad Oconnorton

Internet Marketers, the world over, are looking for the best process to get the people interested in their product or service to come and look at their offers. This is the only way they will make money and make a mark in the world of marketing. That process is called generating leads, or building a funnel. The lead generation process you have in place should accomplish a couple of very important things.

One of the first principles is to always make sure, before you spend any money, that your efforts are being directed in the right direction. If you are displaying your offer to people who are not interested in it, you will not get anywhere fast. A perfect example will be the list of email addresses, purchased from another marketer. They may be the furthest from you in terms of interest.

One of these principles is to be able to know what people are looking for. Do not spend anything, on any system, until you know what is being looked for out there. When you find out what a lot of people are looking for, you might find out that it is different that what you thought.

Getting well written, flawlessly researched and key word rich content out on the Internet will help preserve the main purpose of the Internet. That is to provide the information people need to know to p buy and where to get it. Content can be posted on many venues, such as forums, Linkedin, Facebook or in article directories.

Those first three principles need to be thought out, written down and a plan designed that will promote your product or service to those targeted people in just the right way. Something to be designed into your lead generation process is the use of software promotional tools. These have a specific order in which they work to build upon themselves and create the synergy needed to get people, interested people, focused onto your promotion.

Last, but certainly not least, as they say, having done all of the above and experienced a little success, repeat it again and again. Doing something toward your goal, everyday, does get easier as you are doing and learning and having the fun that it really should be. Do it and then do it again so your earlier efforts are not wasted.

Within your writings and offer, help them come to you by providing something for free. Free has always been a good price for something of value. Give them something of value. A lead generation process that works will have many elements, so get started the right way.



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